ETF Hearsay
Monday, November 23, 2020

New ETF listed: (MOON) Direxion Moonshot Innovators ETF

Direxion Moonshot Innovators ETF

Ticker: MOON
Exchange: NYSE Arca
Listing Date: November 12, 2020

Expense ratio: 0.65%
CUSIP: 25460G732

Index: S&P Kensho Moonshots Index
No. of Constituents: 50
  • Universe: S&P Kensho New Economy index constituents or GICS Wireless Telecomm or Internet Services & Infrastructure sub-industries
  • Min float market cap: $100 M
  • 3 month ave daily trading vol: $1M
  • Equal-weighted
  • Reconstitution: annual
  • Rebalance: semi-annual

Selection of 50 constituents based on combined highest score on innovation sentiment and allocation to innovation score:
  • Innovation sentiment score: Natural language analysis of company's latest annual report looking for words related to innovation (!?) to find companies that use a greater than average variety of innovation terms.
  • Allocation to innovation score: Ratio of R&D expenses to revenue compared to other companies in same GICS industry group.


Adviser: Rafferty Asset Management, LLC
Sub-Adviser: N/A

Prospectus is here.





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About Henry Jim Henry is a senior ETF Product Developer who has launched over 100 ETFs in the USA, Canada, Latin America, and the UK. He has launched global equity and fixed income, non-indexed , currency-hedged, factor ETFs, and tax-sheltered private equity / venture capital funds. HEARSAY stands for Henry’s ETF Alert, Research, and Strategic Analysis sYstem.

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